IRL Logo

Come help us save the world

Start Playing Learn More

PlayIRL players earn points for making ethical purchases.

The ethical spending of our players encourages businesses to act more ethically.

Our members decide what "ethical" means, and our players rate each store to determine how ethical it is.

PlayIRL is powered by regular people, not corporate or special interests, and this keeps businesses and the game honest.

PlayIRL rewards you for checking in at ethical stores

Check in now

PlayIRL lets your voice be heard by big corporations

Rate a company

PlayIRL lets you play the way you want

Win Prizes

We encourage stores to offer prizes, and the winner is the player who earns the most points during the competition. You must make a purchase at that store to participate.

Find Prizes Near You

Connect with Facebook

PlayIRL integrates well with Facebook. In fact, we let you checkin with Facebook and count it as a checkin with PlayIRL.

Connect Facebook Now

Invite Friends

Invite your friends to help you save the world

Sign up